Local Business Exposure
Social Media Marketing for Home Care
We’re well past the notion that social media is a fad. In 2021, more than 3 billion people are expected to be on social media. Facebook alone has 1.4 billion daily active users, and the average amount of time users spend on social media is now more than 3 hours a day.
With the proliferation of e-commerce, online accessibility, and the cultivation of digital communities like Facebook, Instagram, Twitter, and LinkedIn, it is no longer enough for your Home Care agency to simply provide quality care and services. Now, agencies need to create an online presence that feels welcoming, community-driven, and people-first to stand out from the crowd. Social media is an integral way to foster better relationship-building. This can be challenging for Home Care Agencies, especially when the expectation is to share content across multiple channels and meet the demand for content quality.
SOCIAL MEDIA MARKETING
That’s where we come in. Our social media strategists and community managers integrate with your team to help you stay up to date with this ever-changing landscape. We develop a targeted strategy to personalize your audience messaging and maximize your agency’s potential to guide users to your website. With sophisticated tracking, we can better understand the ROI of social media marketing, continue testing, iterating, and gathering audience insights to inform future marketing efforts and services.
Whatever your social media need, HomeCare Marketers can help. Whether it’s building your foundational strategy so your team can hit the ground running or being fully responsible for daily in-channel activity and engagement, we’ve got you covered.
Our Social Media Management Services Include:
Social Media Profiles Management
Managing and speaking with different audiences can be difficult and time consuming. Our social media profile management service will handle your social media profiles and communicate with your intended audiences through different platforms at the same time.
Content Creation & Posting
Our Social Media Management package includes content creation meant to engage your audience. Creative content creation plays a key role in establishing your agency identity. We follow your brand guidelines and tone in creating and regularly posting across multiple social channels.
We create a content calendar to ensure teams are on the same page and content is flowing smoothly.
Analytics and Reporting
We regularly analyze the results of your social media campaigns so that you are keeping in touch with your audience.
Social Media Advertising
With the ability to target to your intended audience, we help market your brand on various social networks including Facebook, Instagram, and LinkedIn with attractive and appropriate static and video advertising.
Our Social Media professionals will obtain all the questions and comments on your behalf and reply in line with your standard of care, ensuring you maintain and improve your online reputation.
Homecare In numbers
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"In over two years of working with Greg and his team, he had proven to be a thought leader and someone immensely respected throughout our industry at all levels. Greg brings a strategic vision for our business and is able to drive this strategy through execution."
Director of Digital Marketing, RSM
"We’ve grown our business primarily through word of mouth and referrals and needed to update our company’s branding and website. Greg walked us through his approach to digital marketing for EVO and we went all-in. His team has absolutely crushed it and have exceeded all of our expectations."
Founder, EVO SERVICES
"We were most impressed with Greg’s passion for excellence and creative marketing ideas! He worked very well with the teams I managed and represented us well in the marketplace."
Founder, Theo Partner Investments