Content Marketing
SCHEDULE A STRATEGY SESSIONIMPORTANCE
What is Content Marketing?
How many times have you heard the phrase, “content is king”? For those of us in marketing, the answer is “a lot”! Content is what builds trust between you and your potential customers.
Content Marketing is any type of information that you put out there to communicate a message to your audience. This is traditionally thought of as written articles or videos, but now can include podcasts, social media posts, and infographics – really anything that you are publishing online that ultimately helps grow your business.
CONTENT MARKETING
Why Use Content Marketing?
Content marketing can turn a casual observer in a full-fledged fan. It helps differentiate your agency and positions you as a thought leader in your industry, building your reputation and loyalty between your brand and your customer-base.
QUALITY CONTENT
Creating quality content is also one of the most effective ways to increase your visibility online organically, increasing traffic to your website and generating new leads. To improve your rank in Google and Bing search results, quality content is rewarded and will attract people to read it and others in your industry to link to it, sending the search engines ranking signals to confirm your content is good enough to E.A.T. (Expertise, Authoritative, Trustworthy).
Schedule a strategy session with us to learn how Content Marketing can create awareness and interest from your intended audience, and how to connect with your audience to move them to take action to speak with your business about the services you offer.
OUR EXPERIENCE,
YOUR SUCCESS
Homecare In numbers
12
years of experience
5y
average project length
10+
experts employed
